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Activate Your Audience

For more than 10 years, we have built award-winning digital advocacy solutions based on one core belief: your supporters deserve to be heard.  

Proud to provide solutions for

About us

Grassroots Online is Canada’s premiere digital public affairs agency.  Founded in 2009, our team took the skills and experience gained from 20 years of successfully mobilizing target audiences on the ground and applied that same approach to the digital space.

We understand Canadian politics because we have worked on actual campaigns in Canada for over two decades. All of our work, from web design to copywriting to video production, is informed by our experience. 

We built all of our mobilization tools from the ground up, using our unique knowledge of public affairs, advocacy and mobilization to inform the design and how it will have the greatest impact.

Learn about what drives us.

8

Team members

73

Clients served

3.6M

Actions taken

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One Voice For Change

When the Ontario government wanted to bring in land transfer taxes, the Ontario Real Estate Association sprung into action to mobilize their members. We were with them every step of the way.

“The team at Grassroots Online made it easy for our members to mobilize in the digital space for the first time. We had a real impact.”

FRANK NOTTE / GOVERNMENT RELATIONS DIRECTOR
TRILLIUM AUTOMOBILE DEALERS ASSOCIATION

LOCAL

We aren't some U.S. platform. Our team comes from campaign trails across Canada.

Experienced

We prevent fraud and misuse. You have the option to review all messages before they go out.

10 YEARS OF INNOVATION.

FAST

You can be live and activating your target audience within 24 hours.

Flexible

Our advocacy tools work anywhere and integrate with databases like NationBuilder and Salesforce.

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“Your product is fantastic by the way. Best decision of the campaign.”

RICHARD ALEXANDER / EXECUTIVE DIRECTOR
NEWFOUNDLAND AND LABRADOR EMPLOYERS' COUNCIL

Solutions for every campaign

No matter who you are targeting for change and what actions you want supporters to take, we have a proven solution that fits your objectives and your budget.  

Joan

“The team at Grassroots Online took the worry our of our digital advocacy efforts, so we could focus on making change happen.”

JOAN KING / GOVERNMENT RELATIONS, WESTERN CANADA
DIABETES CANADA

From The Lab: Chatbot

At Grassroots Online, we are always looking for new ways to engage supporters.  Our current innovation is the Advocacy Concierge, which walks your supporters through the sign up process right from Facebook or your website.

Watch the video demo or contact us for details.

OUR CLIENTS

We are proud to work with industry leaders around the world.
Canadian Automobile Association
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Content with impact

Your next campaign needs to connect with your audience wherever they are.  From explainer videos to websites, we design content that connects and converts.   

Lets Work Together.

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